May 2010 Archives

Are you up to the challenge? Melissa Data is counting on it! We're inviting companies to submit a sample of their contact database so we can analyze it to uncover data quality issues for free. The Data Quality Challenge costs nothing, and there are no commitments or strings attached at all.

 

Companies taking the Data Quality Challenge will receive a scorecard with the percentage of invalid, outdated, or redundant data lurking in their customer database. Companies can then look to invest in data quality tools to verify, correct, update, and match their customer data to create a single, accurate customer view.

 

Melissa Data developed the Data Quality Challenge to give companies quick insight into the types of bad contact data in their systems which often result in lost sales opportunities due to invalid addresses and phone numbers, wasted resources, and costly returns from the post office.

 

Stop by booth# 381 at the Internet Retailer Trade Show in Chicago for a chance to win an ipod touch!

 

Learn more about IRCE here:

http://www.internetretailer.com/IRCE2010/ 

 

 

Pervasive Integration Offers Out-of-the-box Connectivity to Melissa Data's Data Quality Solutions

Pervasive Software® Inc. (NASDAQ: PVSW), a global leader in cloud-based and on-premises data integration software, announced a partnership with Melissa Data, a provider of data quality software and services, including out-of-the-box connectivity to Melissa Data's data quality offerings -- giving both companies' customers the benefits of seamless data quality and data integration capabilities.

According to Gartner, "Data integration, data quality/profiling and federation software and technology solutions will continue to converge and new functionality will emerge. Moreover, the convergence of data integration and data quality will enable the introduction of data quality into data integration work."

As customers increasingly seek to converge data quality and data integration processes, the partnership provides the benefit of both Melissa Data's leading data quality offerings and Pervasive integration capabilities.

Data Quality Tips from Our Experts

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How to Retrieve Specific Location Data

By Joseph Vertido
DQT Product Specialist

 

I. Place Information

Addresses verified through the Address Object will give you the correct city information as well as other properties tied to an address based off the USPS database. It will not, however, give you the specific municipality or township information that is associated with an address. This is where the GeoCoder Object comes into play. GeoCoder gives you the ability to retrieve an address's place information that covers more specific areas compared to the city provided by the USPS. The place information returned by GeoCoder may be the city itself, or it may be a municipality, township, or even a village name, whenever more specific data is available.

Take for example the address:

     1111 Waterbury Court, 08757-4508

Through the Address Object, you are able to retrieve the associated city:

     1111 Waterbury Court,
     Toms River NJ, 08757-4508

But by using GeoCoder, we are able to find the specific town where this address is actually located - in this case, "Silver Ridge."

To access the GeoCoder place information, simply call the GeoCode method and retrieve the place return properties:

    GeoObj.GeoCode("08757", "4508");

    String PlaceName = GeoObj.PlaceName (Returns "Silver Ridge")
    String PlaceCode = GeoObj.PlaceCode (Returns "3467665")


II. County Information

Certain cities may sometimes have boundaries that overlap between adjacent counties. The USPS data will return the county information where the majority of the city falls into regardless of whether the address is actually located in the adjacent county, thus resulting in inaccurate data. In this case, we can use GeoCoder in order to retrieve the correct and accurate county information.

To access the GeoCoder county information, simply call the GeoCode method and retrieve the county return properties:

     GeoObj.GeoCode("08757", "4508");

     String CountyFips = GeoObj.CountyFips

     (Returns "64029")

     String CountyName = GeoObj.CountyName

     (Returns "Ocean")

E-Book: Getting Started with Master Data Management

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In this e-book sponsored by Melissa Data, learn about getting started with MDM programs, how to sell the idea internally in order to secure funding, and how to build a foundation for a successful MDM deployment. In addition, read about MDM trends and some of the challenges that companies can face on MDM implementations.

Download your free e-book copy here: http://library.theserverside.com/detail/RES/1272916881_817.html?asrc=RSS_BP_KABPSYSTEMSINT

 

 

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