Tires, Tin Snips and Data Quality

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By Ira Whiteside

Several weeks ago I was traveling with my wife
and we got a flat tire.It was a bit frightening due to
the fact we had actually run over a pair of Tin Snips, which not only flattened the tire, but destroyed the wheel well.

We had recently purchased $900 worth of tires, which included a Road Service Warranty for repair or replacement. Like most of you, we did not think we would need it. But once we finally got the car to the recommended tire dealer, we began to experience several issues due directly to very bad data quality, which brought home the reality of poor data governance.

The manager informed us that the tire that was destroyed
was not covered. It turns out the original dealer had only put one tire serial number on the warranty form, of the four we purchased. The requirement was each number had to be recorded. Well, it took several hours and many phone calls to finally get to the point that the tire was replaced. In the end, the manager had to get an override form from the warranty company. From a data quality perspective, this is a basic business rule, which would obviously ensure that the serial numbers on the invoice were referenced on the warranty card. We were lucky this occurred during business  hours.

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